The Executive’s appointment reaffirms the company’s strategy towards growth and international projection.
Laura Abril will join the Buendía Estudios team next April as EVP Scripted and Global Business Development, directly reporting to Ignacio Corrales, CEO. This movement confirms the determination to growth and international markets projection of the Spanish production company.
“The incorporation of Laura Abril to the company is a planned step within the strategic development of Buendía” – says Ignacio Corrales – “In a sector in permanent transformation and with a big competition, the incorporation of specialized and experienced professionals is key. At Buendía Estudios we consider our team as the main company value and the addition of Laura Abril reinforces our position in this way”.
Laura undertakes the direction of the Fiction area, based on a solid team of executive producers. Besides, her responsibilities include the area of Global Business Development, with the objective of promoting the company’s firm commitment to expansion. In Laura Abril’s own words: “Buendía Estudios has become in a short time a benchmark in the sector, and it’s a privilege to join the company at this time of such a big turmoil in the audio-visual entertainment industry”
Sonia Martínez, an outstanding reference of series in Spanish, will keep her prominent position in the Fiction team: “After having contributed in this past years to the consolidation of Buendía in the Spanish and international markets from a role of transversal management, I think the right time has come, from a vital and professional point of view, to focus on the creation and development of projects and the search for ideas and new voices from a more personal perspective. An ideal that I’m thrilled to fulfil at Buendia”. Thus, Laura Abril joins Buendía Estudios after her recent time at Paramount, where she had been performing different roles, being the head of the company’s International Studio for EMEA and Asia since 2019. She also has an extensive professional career, developed in big multinational companies of the entertainment sector such as Disney Spain, Sony/AXN Spain and Portugal or Cosmopolitan TV.
Buendía Estudios was the production company with the most fiction releases in Spain during 2022. Currently, they have just released ‘Pobre Diablo’ (HBO Max) and they have a large number of projects underway in different stages of development and production, including the anticipated ‘Las noches de Tefía’, ‘Camilo Superstar’ and ‘La pasión turca’ for Atresplayer Premium, ‘Galgos’ and ‘La Unidad Kabul’ for Movistar Plus+ or the third season of ‘El Internado: Las Cumbres’ for Amazon Prime Vídeo, among others.